Jonas Club Software to Unveil New Brand Identity in 2020


Markham, ON (January 17th, 2020) – Jonas Club Software, the premier club software provider, is pleased to announce that they will unveil their updated brand identity at the PGA Merchandise Show and CMAA World Conference and Club Business Expo. The extensive brand update addresses the company’s desire for its visual language to keep pace with its mission to help clubs thrive and includes a refreshed wordmark, revised color palette and the addition of a logo-mark.

With a bold, refined and original design language, the new brand identity visually invigorates the company’s position as an innovative and reliable technology provider.

With technology integration at top of mind, the new brand identity reflects the company’s on-going mission to help clubs thrive in their own unique way. Jonas Club Software offers the most integrated solution in the club industry - a single source for every technology need - and the new logo-mark was designed to represent wholeness and unity.

“Jonas Club Software is at the center of a club’s business. If different business areas of the club are points on a circle, we want to be at the center, to ensure that management, departments, staff, and members are connected through a single technology source. The implementations and configurations of our technology are infinite but the goal is always the same: to help clubs thrive through exceptional experiences,” shares Trevor Coughlan, VP of Marketing for Jonas Club Software.

Jonas Club Software will be debuting their new brand identity to the industry at the following two events:

PGA 2020 Merchandise Show
January 21-24, 2020
Orange County Convention Center
Orlando, Florida
Booth# 4229

CMAA World Conference and Club Business Expo
February 10-11, 2020
Gaylord Texan Resort & Conference Center
Grapevine, Texas
Booth# 1223