January 2025 – As the luxury brand within Jonas Club Software, MembersFirst continues to lead in high-end custom website design and private club technology. At the 2025 CMAA World Conference & Club Business Expo, February 5–9 in Tampa, Florida, MembersFirst will highlight its latest advancements that redefine the digital front door for private clubs.

Marking 25 years of innovation, MembersFirst remains committed to custom design, modern functionality, and seamless club operations. As an 11-time winner of BoardRoom Magazine’s Website Company of the Year, MembersFirst continues to advance private club technology, delivering sophisticated solutions that enhance club operations and elevate the member experience.

Showcasing the Latest in Club Tech at Booth #824

Experience the next evolution of digital club solutions, designed to deliver seamless operations, smarter engagement, and a luxury online presence:

• Flex Mobile App Geofencing – Deliver personalized experiences with real-time location insights that deepen member engagement.
• Modern Member Tee Sheet Interface – A sleek, intuitive tee sheet designed for effortless booking, real-time visibility, and a seamless member experience across all devices.
• The only web-based Tee Sheet with direct Jonas POS Integration – A truly connected experience that simplifies bookings and reduces admin workload.

• Drag & Drop Website Editor – Effortlessly manage and update club website pages while maintaining a luxury digital presence.
• Event Waitlists – A priority-based waitlist system that ensures seamless event management while making members feel valued.
• AI-Powered Content Generator – Create polished, engaging club communications in minutes, streamlining newsletters, event promotions, and website updates.
• A More Intuitive Admin Experience – A new interface designed for efficiency and ease, making club operations smoother and more responsive.
• Event Check-In and Billing Portal – Streamline arrivals and billing with real-time updates and seamless Jonas Club Software integration.

CMAA Education: Winning Strategies for Club Marketing & Communications

MembersFirst is committed to empowering private clubs through expert-driven education.

Marketing Manager, Victoria Burns, a private club marketing leader, will join Shanna Bright of Private Clubs Online to present:

“Creating an Impactful MarComm Department in Your Club”
Wednesday, February 5th | 11:30 AM
Room 118-119, Level 1 – Tampa Convention Center

This session will explore how clubs can build a strategic marketing and communications department that enhances member satisfaction, drives revenue, and strengthens club culture. Learn what a well-structured department looks like, how it supports long-term success, and why investing in marketing and communications is essential for your club’s future.

The MembersFirst Experience – Booth #824

We’re bringing the fun to CMAA with an interactive experience:

• Claim & Test Your Key – Starting Tuesday, February 4, connect with the MembersFirst team to pick up your Expo Treasure Key.
• Unlock the MembersFirst Treasure Chest – Bring your key to Booth #824 on Friday, February 7, or Saturday, February 8, to test your luck. Win exclusive tech gear, premium prizes, and more.
• See What’s New & How It Benefits Your Club – Get an inside look at the latest advancements in custom website design, member engagement tools, and operational efficiencies—built to streamline club management and elevate the member experience.

About MembersFirst

MembersFirst is the luxury leader in private club website design and digital engagement solutions. With a focus on custom design, member engagement, and operational efficiency, MembersFirst delivers seamless, high-end digital experiences tailored to each club’s unique identity. As part of the Jonas family of brands, MembersFirst offers an integrated suite of software solutions, providing a comprehensive digital front door for private clubs.

From custom websites and mobile app experiences to reservation management for tee times, dining, and courts, MembersFirst connects all aspects of a club’s digital presence. With advanced marketing services, digital signage, and an innovative New Member Onboarding Program, we empower clubs to enhance communications, improve operations, and create a more connected membership experience. Backed by expert support and a commitment to innovation, MembersFirst delivers a high-end, high-touch digital experience that empowers private clubs to stand out and thrive. For more information, visit membersfirst.com